INQUISITIVE NATURE

Thoughts and questions on consumerism, systems thinking, and regenerative design.

WHY WE WASTE
Waste, Consumerism, History, Social Change Chris Fano Waste, Consumerism, History, Social Change Chris Fano

WHY WE WASTE

I’ve recently been reflecting on why it feels so good to throw things away. There’s an element of freedom in it I think, lightening a burden, even a sense of relief we are no longer responsible for something that was in our charge. Out of sight, out of mind. But it’s well documented that away does not mean gone. There are many statistics out there that quantify the consequences of this freedom over the last few decades, but they are just numbers1. For most, myself included, they mean very little beyond a sobering statistic we can’t really wrap our heads around and therefore have little interest in dwelling on. What I want to focus on instead is not the statistical side of this trend, but the behavioral one, and how it came to be.

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THE LIFE AND TIMES OF A CEREAL BOX
Waste, Consumerism, Gratitude, Nature Chris Fano Waste, Consumerism, Gratitude, Nature Chris Fano

THE LIFE AND TIMES OF A CEREAL BOX

Every time I’m in a grocery store, I look down the full length of an aisle, usually near the middle of the store, and am immediately overwhelmed with the sheer volume of stuff lining the shelves. What I used to perceive as food has become cardboard boxes, plastic bags, aluminum cans, glass bottles with plastic lids, plastic bottles with plastic lids, aluminum lined plastic bags, cardboard boxes full of aluminum lined plastic bags, boxes full of bags WRAPPED IN PLASTIC, and every other permutation therein.

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INQUISITIVE NATURE
Nature, Consumerism, Waste Chris Fano Nature, Consumerism, Waste Chris Fano

INQUISITIVE NATURE

The original idea for this blog manifested years ago. I wanted to create a space where I could research and share the hidden stories and consequences behind the everyday things we consume. I attended a few ocean clean ups, did a little digging on how long “compostable” forks actually take to degrade (it’s a long time), designed a logo in 5 minutes, and then essentially forgot about it. It’s funny how we can be inspired to start something in a particular moment in time, only to realize it was meant for a completely different one.

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